This video concept was a study in transformation - how light and sound can shape the soul of a space. It begins in the quiet of morning, bathed in soft natural light and the gentle sounds of nature, then gradually shifts as the sun sets. Evening brings intention: warm, curated lighting and the piano music create a space designed for connection.

For this concept campaign we created a series of teasers that followed the three concepts of the campaign - Light, sound and materiality. This was followed by the main campaign video that showcased all three, and finally stills that accompanied it all.