People train to enjoy the things they love - music, work, art, culture, sport, and life.
We were drawn to the idea of juxtaposing a sports brand with the world of art, which led us to the concept of interactive exhibitions, where visitors actively engage with the work.
Our vision was to create an environment where models could be playful and expressive, moving freely and responding to their surroundings. To bring this to life, we introduced a mix of props and artistic mediums that encouraged spontaneity, movement, and creativity.
A set of elevated stills to showcase the premium quality of their new apparel collection.
it was a fun experience being able to pick out props and dressing the set to how i had envisioned it.
NEIL TOOK IT ALL TO ANOTHER LEVEL WITH HIS PHOTOGRAPHY.
